Multi-Touch Attribution Engine

Monitor your leads' meaningful interactions throughout the buyer journey from first, middle and last Touchpoints. Link your paid, email, PR and organic efforts to revenue by matching individual's behavior to accounts and opportunities. Use your existing BI platform or data warehouse to answer your most complex marketing questions.

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Connect

Seamlessly integrates with your Marketing Automation, CRM and website. No coding or complex API integration are required.

Process

Automatically enriches and converts raw data into Interaction Context Object (ICO) by leveraging Machine Learning and AI.

Analyze

Explore your marketing attribution data directly from your BI tool to identify trends, success paths and measure ROI.

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